Poetry analysis on “How Do I Love Thee” and “Sonnet XVIII” Essay

Both, Elizabeth Barrett Browning’s â€Å"How Do I Love Thee† and William Shakespeare’s â€Å"Sonnet XVIII,† investigate the general subject of everlasting, rising above adoration. Correspondingly, the two pieces are admissions of affection towards a male subject. Browning’s is an energetic love; one that the Greeks alluded to as eros. â€Å"Eros is Love, who overwhelms the brain, and restrains the soul in the bosoms of the two divine beings and men .† Shakespeare’s, in any case, is the affection for agape. It is the affection one feels for his family, and companions . In managing the subject of affection, the two sonnets reference the excellence of their feelings, and the everlasting idea of such magnificence. Barrett’s â€Å"How Do I Love Thee† follows the structure of a Petrarchan piece, and is in this manner written in predictable rhyming. It comprises of 14 lines, and is separated into an octave and a sestet. The octave has a rhyme plan of ABBA. It presents the essential issue confronting the creator, for this situation being the subject of her affirmation of adoration. The sestet has a rhyme plan of CDCDCD. It settle the issue introduced by explaining the manners by which the creator cherishes her adored, and guaranteeing that her adoration would be reinforced in the hereafter. Shakespeare’s â€Å"Sonnet XVIII† follows the structure of an old style Shakespearean work, and in that capacity, is written in poetic pattern. It comprises of 14 lines, isolated into three quatrains and a rhyming couplet. The rhyme plan of the main quatrain is ABAB, and presents the essential idea of the work, it being the correlation of the speaker’s darling to a summer’s day. The subsequent quatrain has a rhyme plan of CDCD, andâ strengthens the examination of the cherished to a summer’s day. The third quatrain’s rhyme conspire is EFEF, moving the concentration from the mild summer, to the basically everlasting nature of the memory of the adored. The couplet has a rhyme plan of GG, and closes the poem by integrating the topics of affection and verse. Barrett’s poem is imbedded with flawlessly consolidated artistic gadgets. She starts with the non-serious inquiry, â€Å"How do I love thee?† She at that point continues to respond to this inquiries by saying, â€Å"Let me tally the ways.† This can be deciphered as an obvious metaphor, as her emotions are unadulterated to the point that she would never genuinely include the quantity of manners by which she adores this man. Barrett utilizes allegorical language in saying, â€Å"I love thee to the profundity and expansiveness and stature/My spirit can reach.† This places an image of unending space, or for this situation unbounded love, in the perusers mind. She additionally utilizes similarity through the lines, â€Å"I love thee openly, as men take a stab at Right;† This looks at the enthusiasm and love she is giving of her choice, to the energy which men set forward when battling for equity. This builds up that her adoration isn't bound, yet additionally that it is solid, and legit. A relationship can likewise be found in the accompanying line, as she states, â€Å"I love thee simply, as they abandon Praise,† demanding her adoration is as humble and unadulterated as the hearts of those men who are taking a stab at equity. The last line of the piece states, â€Å"I will yet adore thee better after death.† Death is to some degree amusing in this specific situation, since it is both what closes the sonnet, and what closes life. Shakespeare’s presents his work with the line â€Å"Shall I contrast thee with a mid year day?† one might say, this foretells the cherished will, truth be told, be contrasted with a summer’s day. Maybe, considerably more than that, it hints the utilization of illustrations all through work, as the examination will be made. Shakespeare starts the examination by drawing matches between his cherished and the summer’s day, through the line â€Å"Thou workmanship all the more exquisite and more temperate.† He cautiously picks his descriptive words with the goal that they may apply to both summer, and his darling. He proceeds by expressing that â€Å"rough winds do shake the sweetheart buds of May.† In this, he is utilizing unpleasant breezes as an image of unpredictable possibility and change, and suggesting that his dearest is superiorâ because he doesn't experience the ill effects of these breezes. The creator exemplifies the sky, or â€Å"heaven,† by utilizing the representation of a â€Å"eye† instead of the sun. He further exemplifies the season by referencing that the summer’s â€Å"gold complexion† is regularly â€Å"dimmed,† which looks at one more human characteristic of his adored, with an attribute of summer. The creator at that point guarantees his darling that his â€Å"eternal summer will not fade.† Through this, he utilizes summer as a representation for excellence. The speaker gloats that his cherished will never endure a similar destiny as a summer’s day, since he has committed him to â€Å"eternal lines.† This adds the subject of verse to a poem that had, as of not long ago, been about affection.

Compare and contrast the marketing strategies of two major brands, Essay

Look into the showcasing procedures of two significant brands, Apple and Samsung - Essay Example ke Apple to constantly concoct items, for example, iPhone, iPad, Macbook and so on, that are well known among buyer sections (Ferral and Hartline 2012, 1). The vulnerability of the outer condition gives more prominent inspiration to an organization, especially ones working in the cutting edge electronic industry, to constantly advance and grow top notch items. Advancement of promoting system empowers assessment of a company’s qualities and thus permits an association to profit by its qualities in this manner giving an upper hand. Apple and Samsung, both for all intents and purposes working a similar industry, utilize their showcasing methodology to endure the opposition in the companies’ full scale condition. Accessibility of assets is a significant part of advertising technique for associations working in the hardware business (Viardot 2004, 196). The quick paced condition in the computerized world requires the nearness of adequate measures of assets so as to keep the innovation refreshed. For Apple, consistent advancement in innovation and the need to create mainstream shopper items requires a lot of both, human asset just as capital for innovative work (R&D). Such accessibility is imperative to a brand’s picture, especially ones that bargain in cutting edge merchandise and enterprises. Same is the situation with Samsung where compelling promoting methodology has permitted it to move its notoriety to a superior gadgets brand that has developed its piece of the overall industry massively. All parts of advertising technique including evaluating, circulation, and so forth, assume a focal job in the conveyance of purchaser fulfillment with the item (Chang 2011). Promoting techniq ue inside and out acts to furnish shoppers with a prevalent client experience. Today’s gadgets industry is progressively unique and the improvement of powerful procedures and showcasing plans are significant for the accomplishment of associations that work in the growingly serious condition. Talking about Apple

Blog Archive MBA News MIT (Sloan) Releases its 2008-2009 Essay Questions

Blog Archive MBA News MIT (Sloan) Releases its 2008-2009 Essay Questions MIT  (Sloan) has released its new essay questions and its quirky cover letter is still in place. We will follow-up shortly with our analysis Cover Letter Prepare a cover letter (up to 500 words) seeking a place in the MIT Sloan MBA Program. Describe your accomplishments and include an example of how you had an impact on a group or organization. Your letter should conform to standard business correspondence and be addressed to Mr. Rod Garcia, Director of MBA Admissions. Essays We are interested in learning more about you and how you work, think, and act. For each essay, please provide a brief overview of the situation followed by a detailed description of your response. Please limit the experiences you discuss to those which have occurred in the past three years. In each of the essays please describe in detail what you thought, felt, said, and did. All applicants: Essay 1: Please tell us about a challenging interaction you had with a person or group. (500 words or less, limited to one page) Essay 2: Please tell us about a time when you defended your idea. (500 words or less, limited to one page) Essay 3: Please tell us about a time when you executed a plan. (500 words or less, limited to one page) Essay 4: Please tell the Admissions Committee whatever else you would like us to know. (250 words or less, limited to one page) LFM applicants only: Essay 5: Why do you wish to pursue the LFM Program? How does this fit into your future plans? (250 words or less, limited to one page) You are welcome to copy and paste text directly from your cover letter. Essay 6: Why do you wish to pursue the engineering field and specialty area you have selected? (250 words or less, limited to one page) You are welcome to copy and paste text directly from your cover letter. Share ThisTweet Blogroll News

Essay on The Pros and Cons of Genetic Engineering

nbsp;nbsp;nbsp;nbsp;nbsp;Genetic engineering is a process in which scientists transfer genes from one species to another totally unrelated species. Usually this is done in order to get one organism to produce proteins, which it would not naturally produce. The genes taken from one species, which code for a particular protein, are put into cells of another species, using a vector. This can result in the cells producing the desired protein. It is used for producing proteins which can be used by humans, such as insulin for diabetics and is also used to make organisms better at surviving, for example genetically modifying a plant so that it can survive in acidic soil. nbsp;nbsp;nbsp;nbsp;nbsp;There is debate about whether genetic†¦show more content†¦Genetically engineered bacteria have also been known to kill. 37 people died, 1500 were partially paralysed and 5000 temporarily disabled from a syndrome that was finally linked to a substance made by genetically engineered bacteria. Genetic engineers use antibiotic-resistance genes to mark genetically engineered cells. This means that genetically engineered crops sometimes contain genes, which confer resistance to antibiotics. Bacteria that may infect us could pick up these genes and would be much harder to treat with their immunity to some antibiotics. Genetic engineering can produce unknown and unforeseen allergens in foods that obviously affect some people negatively, can cause unexpected mutations in an organism, which can create new and higher levels of toxins and transgenic foods may mislead consumers with false freshness. A luscious-looking, bright red genetically engineered tomato co uld be of little nutritional worth and already several weeks old. nbsp;nbsp;nbsp;nbsp;nbsp;Farmers also have started to use more and more herbicides, now knowing that many of their genetically-altered crops now have resistances to some herbicides. The extra use of herbicides causes it’s own problems, in the environment, on peopleShow MoreRelatedPros And Cons Of Genetic Engineering1676 Words   |  7 Pagesenergy gets passed on throughout each trophic level to how the positive/negative ions in water molecules can effect how they bind to each other/are attracted to one another. While going over the long unit known as genetics, one topic in particular left a mark in my mind: Genetic Engineering/modification. It opened a door to me that allowed me question our everyday life, questions flooded my mind. For example, I pondered things like, How could we use gene modification to create natural pesticidesRead MoreGenetic Engineering Pros And Cons1648 Words   |  7 PagesGENETIC ENGINEERING: PROS: Pros of genetic engineering are the facts that scientists and doctors in our generation could first and foremost discover new diseases and parasites and types of unheard cancers and illnesses before they spread further than they need too. The doctors can therefore invent a cure for this illness before it spreads really far and before anyone else gets sick. With the genetic engineering they can then stop the spreading and cure the diseases before it gets out of hand. ThisRead MorePros And Cons Of Genetic Engineering1662 Words   |  7 PagesGenetic engineering is the process whereby new DNA is added or existing DNA is altered in an organism s genome. This may involve changing one base pair (A-T or C-G) or deleting entire sections of DNA or adding additional copies of a gene. This results in creating new traits that were not previously present in the organism’s genome. This is done to selectively breed desired traits or to create plants with increased resistance to pestic ides and increased tolerance to herbicides. For example insulinRead MoreEssay on The Pros and Cons of Genetic Engineering831 Words   |  4 Pages Genetic engineering is the growing science of the world and is increasingly under the spotlight over ethical issues. Is biotechnology going to save lives, rather than destroy them? and will the benefits outweigh the risks? The main problem with such questions is that we dont know the answer until we try them out. Like all sciences it is hard to predict outcomes, so far there have been more failures being told than success stories. Genetic engineering is the splitting of DNA out of an organism’sRead MoreThe Pros and Cons of Genetic Engineering Essay830 Words   |  4 PagesScientists state that the world is constantly moving towards disorder, while the purpose in life is to bring order to the universe. Now genetic engineering is a very old science that has been in play for many years. Scientists have been creating genetically modified organisms and products for years. But we now have the knowledge and technology to do this on a drastic scale the world has never seen. Knowing that genetically modifying something turns it into something god did not create. Do we haveRead MorePros And Cons Of Genetic Engineering1101 Words   |  5 PagesGenetic engineering brings about great and marvelous things, yet it raised many ethical issues. Some encourage research, while others oppose against such a bizarre idea. Their arguments revolve around impacts on the environment, humans, and social values. This paper seeks to give an account of these issues and present a possible moral compromise. Ecological problems may be caused when genetically engineered species are introduced. It may offset the natural balance of a system and may even lead toRead MorePros And Cons Of Genetic Engineering1915 Words   |  8 Pagesâ€Å"Genetic engineering refers to any changes in genetic makeup that result from the direct manipulation of DNA using various technical methods† ( source 1). More simply put, genetic engineering involves cutting, pasting, and/or editing DNA, specifically targeted ones, to produce a valuable effect produce a useful or desirable characteristic in an organism. The results can greatly modify a certain species or even create a new one. The Biotechnology to do such things were only available in the 1970sRead MorePros and Cons of Genetic Engineering Essay1733 Words   |  7 PagesThere are many benefits of genetic engineering, but there are many risks too. Genetic engineering is the direct manipulation of genetic material in order to alter the hereditary traits of a cell, organism, or population. Basically, scientists take DNA of one product and put it into another product to get a mixture of traits from both products. It’s like breeding different breeds of dogs to get a certain look or personality. Some people don’t mind what goes into genetically altered foods, while othersRead MorePros and Cons of Genetic Engineering Essay2059 Words   |  9 Pages Genetic Engineering is highly controversial since some people believe that genetic engineering is playing God. As this fact there is opposition to the progression of the field by people who do not see the value in genetic engineering, or they fear what genetic engineering may lead to for us as people. There is a history of discover that belongs to genetic engineering, which has led to numerous products that have emerged which have brought numerous applications to the society of the world. ThoughRead MoreThe Pros and Cons of Genetic Engineering Essay608 Words   |  3 PagesThe Advantages and Disadvantages of Genetic Engineering Genetic engineering has been a major topic of discussion ever since Dolly the sleep was cloned. Its raises ethical, moral and religious questions due to the fact it is tampering with the makeup of organisms, and certain religions believe it is not our right to do this. Genetic engineering involves the re-arranging of DNA sequences, artificial horizontal gene transfer and cloning. There has been little progress

Berkeleys and Humes Philosophy About God Essay - 1565 Words

Berkeleys and Humes Philosophy about God When people think about empiricists, they usually discuss views of great philosophers such as George Berkeley and David Hume. Empiricists believe that all knowledge comes from the senses. Rationalists, on the other hand, believe that we can gain knowledge through the inspection of innate ideas. Although Berkeley and Hume are both empiricists, they still have different opinions about the existence of God. Berkeleys philosophy uses God as the central figure in his metaphysical system. However, Hume uses scientific observation to postulate his theories and he does not rely on God to support his arguments. I will argue that Humes Philosophy is stronger then Berkeleys George Berkeley was an†¦show more content†¦He says that some of our ideas are not real, such as ideas that come from our imagination or memory. The way we can distinguish real ideas from false ideas, is that real things are more clear and vivid. Berkeley says that real ideas come to us unmeditated and because they are involuntary, we can not control them as we please. From this idea, Berkeley suggests that there must be some higher being that controls the sensation and ideas we have. He concludes by saying that this higher being must be God. This view places God as the ultimate perceiver because an object does not exist if I perceive it; it only exists if God perceives it. Everything exists because it is being perceived and continues to be perceived in Gods mind. However, God allows us to view and experience his ideas through sensations. Although all ideas come from God, Berkeley still argues that none of these things has a mind-independent existence out in the world (Goldstein). The problem with Berkeleys metaphysical system is that he relies and retreats to God only when he needs him and does not actually prove the existence of God. He merely states that since our sensations are not caused by us, they must be caused by God. This view is weak and not very persuasive because Berkeley concludes that there can be no other reasonable explanation for ideas, therefore it must have been God that put them in our minds.Show MoreRelatedAnalysis Of George Berkeley s Philosophy1516 Words   |  7 Pagesachievements. Many critiques of Berkeley are results of misunderstanding Berkeley’s philosophy. One very famous critique is from Samuel Johnson who lived around the same time as Berkeley. Johnson kicked a stone and said, â€Å"I refute it thus†. Why did Johnson believe he could refute Berkeley by kicking a stone? Did he misunderstand Berkeley, and if not what did he mean by this? To discover what Johnson meant we must first learn about what he was refuting. Berkeley has three main beliefs: 1. Idealism:Read MoreBranches of Philosophy8343 Words   |  34 PagesBranches of philosophy The following branches are the main areas of study: †¢ Metaphysics investigates the nature of being and the world. Traditional branches are cosmology and ontology. †¢ Epistemology is concerned with the nature and scope of knowledge, and whether knowledge is possible. Among its central concerns has been the challenge posed by skepticism and the relationships between truth, belief, and justification. †¢ Ethics, or moral philosophy, is concerned with questions of how

Essay - Their Eyes Were Watching God - 1510 Words

Essay – Their Eyes Were Watching God Author Zora Neale Hurston weaves many powerful symbols into her acclaimed novel, Their Eyes Were Watching God. Hurston’s use of symbols enhances the reader’s understanding of the trials and tribulations along the road of self discovery for the story’s main character, Janie. Of the many symbols used throughout the novel, one in particular - Janie’s hair - is subtle yet striking as it gives us insight into Janie’s perceived social status, oppression, self identity, and her eventual independence through her self identity as a woman despite the social norms of the time period. From the very beginning of the book, Janie’s long, straight, flowing black hair causes a stir among the â€Å"porch talkers† of the†¦show more content†¦Janie) in a sexual manner. It also shows how jealous Joe was of Janie and her youthfulness, as Jody was 10 years her senior. The head rag â€Å"irked her endlessly† (55), however she submits to Jody’s control. With Joe Janie must hide her real self, being what her husband wishes her to be, presenting a faà §ade to the outside world of whom they think she should be, not who she really wants to be. Janie’s outward appearance and her inward thoughts contrast following Joe’s death. She finally frees herself from his control only after he dies as she, â€Å"†¦tore off the kerchief†¦and let down her plentiful hair† (87). In freeing her hair, Janie begins to free herself from others’ control and social norms. However, she chooses to keep it tied up until after Jody’s funeral in order to keep appearances that she is grieving his passing in front of the townspeople. However, on the inside, Janie doesn’t really feel any sorrow and â€Å"sent her face to Joe’s funeral, and herself went rollicking with the springtime across the world† (88). It is only after Joe’s elaborate funeral that Janie shows her first act of freedom by burning â€Å"every one of her head rags and went about the house next morning with her hair in one thick braid swinging well below her waist† (89). She chose to let her hair be free from his domination, thus freeing herself from him overall and allowing herself to move onto the next journey in her life. Janie’s eventual third husband, TeaShow MoreRelatedTheir Eyes Were Watching God Essay724 Words   |  3 PagesTHEIR EYES WERE WATCHING GOD ESSAY  ¬Ã‚ ¬ Janie Crawford is surrounded by outward influences that contradict her independence and personal development. These outward influences from society, her grandma, and even significant others contribute to her curiosity. Tension builds between outward conformity and inward questioning, allowing Zora Neal Hurston to illustrate the challenge of choice and accountability that Janie faces throughout the novel. Janie’s Grandma plays an important outward influenceRead More Eyes Were Watching God Essay711 Words   |  3 Pages Their Eyes Were Watching God provides an enlightening look at the journey of a quot;complete, complex, undiminished human beingquot;, Janie Crawford. Her story, based on self-exploration, self-empowerment, and self-liberation, details her loss and attainment of her innocence and freedom as she constantly learns and grows from her experiences with gender issues, racism, and life. The story centers around an important theme; that personal discoveries and life experiences help a person findRead More Their Eyes Were Watching God Essay1757 Words   |  8 Pages Their Eyes Were Watching God Book Report 1. Title: Their Eyes Were Watching God 2. Author/Date Written: Zora Neale Hurston/1937 3. Country of Author: 4. Characters Janie Mae Crawford- The book’s main character. She is a very strong willed, independent person. She is able to defy a low class, unhappy life because of these factors, even though the environment that she grew up and lived in was never on her side. Pheoby Watson – Janie’s best friend in Eatonville. Pheoby is the only towns person whoRead MoreEssay on Their Eyes Were Watching God921 Words   |  4 Pagesafter she starts a sentence with his new name, he cuts her off with Leave de sposin and everything else to me (50). Janie is satisfied to stop sposin for the time being. As she rides away with Joe Starks, she realizes that her old thoughts were going to come in handy now, but new words would have to be made and said to fit them (54). Because Janie associates marriage with her experience under the pear tree, she allows Nanny to arrange for her first legal name change to Mrs. Logan KillicksRead MoreEssay on Their Eyes Were Watching God921 Words   |  4 PagesTheir Eyes Were Watching God An Analysis So many people in modern society have lost their voices. Laryngitis is not the cause of this sad situation-- they silence themselves, and have been doing so for decades. For many, not having a voice is acceptable socially and internally, because it frees them from the responsibility of having to maintain opinions. For Janie Crawford, it was not: she finds her voice among those lost within the pages of Zora Neale Hurston’s famed novel, Their Eyes Were WatchingRead More Their Eyes Were Watching God Essay6216 Words   |  25 Pages Their Eyes Were Watching God Theme Many times the love that a person is looking for is the one that a person doesnt realize. Setting The author begins and ends the book on a porch where Janie is telling her story to her friend Pheobe Watson. The book begins in the morning on the porch and then ends at night, symbolic of beginning and end. In between these two times Janie is telling her story which travels through the state of Florida. Style In this book, Hurston writes in the dielectRead MoreEssay about The Growth of Janie in Their Eyes Were Watching God2970 Words   |  12 PagesTheir Eyes Were Watching God      Ã‚  Ã‚  Ã‚  Ã‚   Human beings love inertia. It is human nature to fear the unknown and to desire stability in life. This need for stability leads to the concept of possessing things, because possession is a measurable and definite idea that all society has agreed upon. Of course, when people begin to rely on what they know to be true, they stop moving forward and simply stand still. Zora Neal Hurston addresses these general human problems in her novel Their Eyes Were WatchingRead More Voice and Language in Their Eyes Were Watching God Essay example2794 Words   |  12 PagesVoice and Language in Their Eyes Were Watching God      Ã‚   In one way or another, every person has felt repressed at some stage during their lives. Their Eyes Were Watching God is a story about one womans quest to free herself from repression and explore her own identity; this is the story of Janie Crawford and her journey for self-knowledge and fulfillment.   Janie transforms many times as she undergoes the process of self-discovery as she changes through her experiences with three completelyRead MoreEssay on Love in Zora Neale Hurstons Their Eyes Were Watching God869 Words   |  4 PagesLove in Zora Neale Hurstons Their Eyes Were Watching God The novel Their Eyes Were Watching God by Zora Neale Hurston (1937) is a search for self-fulfillment and true love. On a porch in a small town called Eatonville a story is told about an attractive African American womens journey. Her name is Janie Crawford. Her struggle to find companionship and herself starts as a young girl who had lost both of her parents. She lives with her grandmother who is a nanny for a wealthy white family. JanieRead MoreTheir Eyes Were Watching God: Janies Quest for Love Essay example2590 Words   |  11 PagesIn Zora Neale Hurston’s Their Eyes Were Watching God, the main character, Janie Crawford, is on a quest to find true love. Like many people, she begins her journey not knowing what love is. Janie encounters many obstacles in her quest for love. Even when she finds love with Tea Cake, more obstacles challenge their relationship. de very prong all us †¦ gits hung on. Dis love! Dats just whuts got us uh pullin and uh haulin and sweatin and do in from cant see in de mornin till cant see at night

A Report on Best Buy Culturally Sensitive Marketing & Advertising

Questions: 1. What are the advantages for Best Buy doing business in China? 2. What are the barriers for Best Buy entering Chinas CE market? Which assumptions did Best Buy revise to adapt to China market? And what do you think are the main reasons that Best Buy just opened seven stores in China? 3. Why do you think Best Buy picked Shanghai as the test market in China? If Best Buy would like to learn about Chinese consumers more accurately, would you recommend them to choose Beijing or other cities due to the culture differences in different regions in China? Answers: 1. Best Buy Company is considered to be the largest consumer electronics retailer in the world, which went bankrupt few years earlier due to various causes. However, the company has been striving hard to get back its old reputation and fame to which it became successful to a great extent. One of the reasons behind this is considered to be marketing or more specifically advertising of Best Buy. The company understands the need to create effective advertising in the present competitive market environment (Balmer Illia, 2012). No doubt a company needs to improve its product line and quality of those products to capture customers and potential market. Besides this, it is equally important for firms to focus on the advertisement strategies to highlight own potentials and effectiveness and represent theses to the world by means of improved advertisement. The Company understands the local culture of the two nations and therefore develops its advertisement strategies according to it. This g ives the company a competitive advantage of satisfying customers deeply-rooted to their culture (Balmer Mukherjee, 2006). 2. While adopting advertising strategies, the company Best Buy pays great attention to some of the key requirements like that of command for attention, showcasing the product benefits extensively, proving the benefits, persuading people to grasp the benefits, and finally call for actions (Dawkins, 2005). The advertisement strategies are such that customers pay increased attention to the ads and within them inculcates the demand for the products. It clearly represents the benefits of the products so that customers may easily relate to the requirements. The company has made good use of the mobile marketing (Gandini, 2006). It has been undertaking all it can for better connection with the target customers through the mobile channel. The company has explored the increasing use of smart-phones and 3G services; so it seeks the opportunities to connect in a better way with the customers. As per research it has been identified that the company has made several changes within its advertisemen t strategies in a way that it emphasizes more on the cultural aspects of the countries where it advertises its products. Basically in the United States, the company is well aware of the type of cultural background that is prevalent there. Apart from its origin in the US, the company Best Buy operates internationally in Australia and UK. The Company understands the local culture of the two nations and therefore develops its advertisement strategies according to it (Ingenhoff Sommer, 2011). This gives the company a competitive advantage of satisfying customers deeply-rooted to their culture. 3. As a part of the human resource department, I need to send out a communication to the employees both in the United States and that of Australia. The communication comprises of some important information regarding some desirable changes in the corporate strategies to attract and retain global customers. The communication is a sort of message and relevant corporate strategy to be communicated to the organizational employees in US and that of Australia (Janssen, 2012). However, the communicative information may be same but the versions are needed to be adopted differently for US and Australia. This is on account of the differences in the cultural and social aspects of both the countries. The language of communication would be similar that is English. However, the employee motives, interests, and organizational environment and processes may vary in both the locations (Muir, 2007). Thus, being an integral part if the human resource department of Best Buy, it is important to realize the different employee interests at both the locations. For instance, the Australians are quite punctual in their deliverances, and so corporate strategies are such that saves their time and opt for the maximum outcome within the specified time. The people of the United States are object-oriented, and so the corporate strategies for them must be direct and related to the core essentials of the company. It is better to predict the market of both the locations before setting the sales and marketing targets (Simonsen, 2009). Research shows that the sales of the company products are better in the US than in Australia. So, the sales target must be more in US as compared to that of Australia. Finally, though information are similar, the company needs to pay great attention to the manner the information are communicated to the employees at both the locations (Yamauchi, 2001). The advertisement strategies are such that customers pay increased attention to the ads and within them inculcates the demand for the products. It clearly represents the benefits of the products so that customers may easily relate to the requirements. References Balmer, J., Illia, L. (2012). Corporate communication and corporate marketing.Corp Comm: An Int Jnl,17(4). doi:10.1108/ccij.2012.16817daa.001 Balmer, J., Mukherjee, A. (2006). Corporate marketing: insights and integration drawn from corporate branding, corporate identity, corporate communication, corporate reputation and visual identification.European Journal Of Marketing,40(7/8). doi:10.1108/ejm.2006.00740gaa.001 Dawkins, J. (2005). Corporate responsibility: The communication challenge.Journal Of Communication Management,9(2), 108-119. doi:10.1108/13632540510621362 Gandini, G. (2006). Corporate Governance and Global Communication.Symphonya. Emerging Issues In Management, (1). doi:10.4468/2006.1.05gandini Ingenhoff, D., Sommer, K. (2011). Corporate Social Responsibility Communication.Journal Of Corporate Citizenship,2011(42), 73-91. doi:10.9774/gleaf.4700.2011.su.00007 Janssen, C. (2012). Addressing Corporate Ties to Slavery: Corporate Apologia in a Discourse of Reconciliation.Communication Studies,63(1), 18-35. doi:10.1080/10510974.2011.627974 Muir, C. (2007). Focus on Business Practices: Corporate Financial Reporting.Business Communication Quarterly,70(2), 221-222. doi:10.1177/1080569907301741 Simonsen, H. (2009). Communication policy, corporate language policy and corporate information portal.Journal Of Communication Management,13(3), 200-217. doi:10.1108/13632540910976662 Yamauchi, K. (2001). Corporate communication: a powerful tool for stating corporate missions.Corp Comm: An Int Jnl,6(3), 131-137. doi:10.1108/eum0000000005736